Music mogul, art visionary, and creative powerhouse Swizz Beatz just took his talents to the skies — literally. The Grammy-winning producer has teamed up with Qatar Airways to debut the first-ever artist-designed F1 aircraft, unveiled during the Qatar Grand Prix on Sunday, November 30.
The partnership comes through Creative 100, a multi-year global initiative created in collaboration with Swizz Beatz and his cultural platform, The Dean Collection. The project aims to highlight groundbreaking creators who are reshaping the worlds of art, design, and innovation.
Boeing 777-300ER Design Takes Inspiration from F1 and Aviation Aesthetics
The exterior design was developed under the creative direction of Swizz Beatz, merging his distinct artistic vision with the sleek precision of Formula 1 aesthetics. The project represents what Swizz described as a “fusion of aviation, design, and motorsport energy.”
The bold visual design was executed by Aurora Sabo, a luxury aviation designer and Creative 100 inductee, who collaborated closely with both Swizz Beatz and the Qatar Airways brand team.
Swizz Beatz Brings Art, Culture, and Innovation to the Skies
Known for his boundary-pushing creativity across music, art, and fashion, Swizz Beatz continues to expand his global footprint through Creative 100, which champions cultural diversity and innovative storytelling.
The F1 aircraft collaboration serves as a symbol of cultural fusion — merging the adrenaline of Formula 1 racing with the sophistication of aviation design. Qatar Airways described the project as a “celebration of speed, style, and creative expression at 40,000 feet.”
The aircraft marks a major milestone for Aurora Sabo, who previously specialized in luxury and private jet interiors but took on her first commercial aircraft project through this collaboration.
Sabo’s design direction reflects the sleek, aerodynamic feel of F1 livery styling, while maintaining Qatar Airways’ elegant, global brand identity. Working alongside Swizz Beatz, she helped bring a bold, art-driven vision to one of the world’s top airlines.
Creative 100: Redefining the Intersection of Art and Innovation
The Creative 100 initiative is a long-term collaboration between Qatar Airways, Swizz Beatz, and The Dean Collection, designed to spotlight global artists and creators who are redefining creativity across industries.
This latest project not only highlights Swizz Beatz’s creative leadership but also showcases Qatar Airways’ commitment to cultural excellence and cross-industry partnerships.
The initiative aims to elevate artists on a global stage while infusing art into unexpected spaces — from galleries to racetracks to the open skies.