Lonzo, LaMelo, LiAngelo Ball To Sign With JAY-Z & Roc Nation Sports
Joining the likes of Kyrie Irving, Markelle Fultz, Spencer Dinwiddie and more, the Ball brothers, Lonzo, LaMelo and LiAngelo, are each gearing up to sign a representation deal with JAY-Z and his Roc Nation Sports management imprint.
LaMelo’s manager, Jermaine Jackson, tells ESPN, “This was a family decision. This is now an extended family. They put together a beautiful game plan with Jay-Z. The basketball game is about to change. They are going to create something totally new.”
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Jackson continues, “We talked to several agents, but the family had good vibes with Roc Nation. I’ve known Jay-Z since I played for the Knicks, but this is what the kids wanted to do. Jay-Z is a master at what he does. He’s global. It’s power beyond power.”
Jackson adds, “This is something that they are building from the ground up together. They are brothers and they love each other and that’s how they roll. It’s all love. They don’t separate from each other.” He says the brothers are also looking forward to marketing opportunities, especially as Hov was named creative director of Puma Basketball in June 2018.
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Press play below to see more BTS of the Ball brothers on their reality show, then yap with us after