Colin Kaepernick’s Nike Ad Wins An Emmy For Best Commercial!

Written by Kecia Gayle September 16, 2019
Photo Credit: Instagram

Colin Kaepernick’s Nike Ad Wins An Emmy For Best Commercial!

#Socialites, join us in congratulating Colin Kaepernick and Nike who snagged an Emmy for their commercial!

Now, as many of us know, it was a big thing when Nike decided to partner with athlete-turned-activist Colin Kaepernick. However, despite a wave of backlash, all their hard work eventually paid off as they won an Emmy for outstanding commercial at the 2019 Creative Arts Emmy Awards over the weekend.

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The commercial, titled “Dream Crazy,” features Kaepernick along with other sports legends like Serena Williams and LeBron James, who have worked hard to support and advance political and social causes; on top of their personal achievements.

The ad was released in September 2018 days before the start of the NFL season and Kaep became one of the faces of Nike’s 30th anniversary commemoration of its iconic “Just Do It” campaign.

Although many people were angry by it and dropped the brand, burned their Nike products and affecting Nike’s stock; it appears that things have turned around for the company. Since the commercial aired on televisions around the world, Nike has released several other socially and politically charged ads featuring an array of athletes from different backgrounds.

CNN reports that most recently, Nike partnered with the Toronto Raptors in their release of a team-branded hijab for Muslim women athletes.

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