New York Fashion Week kicked off with major energy on Friday as CLD PR hosted a star-packed event at the W Times Square. The experience blended fashion, beauty, and wellness activations, which had influencers and celebrities prepared to take on one of the biggest weeks in style.
Fashion & Beauty Highlights
Guests were treated to exclusive fashion pieces and wardrobe staples from BAYEAS, Luli Fama, and Nikki Lund, as well as Italian leather handbags from Sepi Agari, and custom baubles by Hannah B. Jewelry. For beauty enthusiasts, the event was stocked with everything from hair care by It’s Messy by Ali Webb, scents from House of Dastan, and personalized skin consultations from Phystine Skincare.
The stylish lounge setup had attendees grabbing their must-have items to stay ahead of the week, making the event a one-stop prep destination for NYFW.
Food, Drinks & Wellness
It wasn’t just about looks—guests also got their energy right. Coffee from Dios Mio by Sofia Vergara, gelato bites from Doughlicious, and tuna tartare by Chef Arturo McLeod of The Seafire Grill kept everyone fueled. Hors d’oeuvres from the W Hotel completed the vibe.
On the wellness side, Magic Mind supplements and Water Boy hydration sticks were on deck. Guests even leveled up their energy with #1 NAD IV injections from Tru Niagen. A lucky VIP walked away with a luxe BEIS luggage during the event’s giveaway.
The Guest List
As always, CLD delivered a scene packed with recognizable faces across fashion, entertainment, and social media. Celebrities and influencers like Coco Rocha, Sistine Stallone, Chloé Lukasiak, Maggie Lindemann, and Leyna Bloom made their presence known at the kickoff event.
The mix of models, influencers, and rising stars brought undeniable energy to NYFW, turning the W Times Square into a hotspot that set the tone for the stylish week ahead.